Strategyzer AG

“It was a tremendous amount of work and we are extremely thankful to the whole team at Strategyzer. We learnt so much: three years ago we didn't really know how to start, and now I think we have built robust program that generations after us can continue to run.”

“What does it mean to the business? It helps to understand what's happening in the market better than all of the other indicators.”

“We've found efficiencies in the way we do business,”

“These exercises taught us valuable lessons without even needing a product,”

“We collaborate all the time, but the structure we did this time made it very different,”

“If we keep doing the exact same things, you're ignoring the reality of the business. We have to do something different, take the chance, and something's got to change,”

“We have a lot of smart people out there making all kinds of products and saying, 'look what I made, go sell it'. There wasn't enough of 'is this what the customer wants?'”

““We've had a few participants saying this was the best training that they've had in our organization,” Mar shares. “The feedback on the coaches is even higher than the overall feedback of the program.””

““The satisfaction rating was consistently high across the 400 people we trained,” Mar observes. “The fact that participants compared this favorably to our premium in-person training programs is impressive. We just have to provide high-quality and beneficial content throughout.””

““Other trainings have been more theoretical,” Mar notes. “This was different. People now see that tools like the Business Model Canvas aren't just a training box to tick – they're instruments for continuous iteration and learning.””

“It helped our organization understand that ‘wow, we can accomplish really impressive things in a short 12 weeks when we put people against this specific goal’. We've been able to point to the results to show the business that it's worthwhile to add three incremental headcount that do this full-time.””

“We were looking for those external experts who could help us go from the foundation that we set, into a space of accelerating for the future.””

“The experience [partnering with Strategyzer] has been very positive and this is because of a number of reasons, which includes the expertise, the credibility, and just the level of service and interaction that we got.””

“The elements around bringing rigor to the way we drive innovation is quite unique to the way that Strategyzer works and has definitely been one of the main value adds that we couldn't have figured out ourselves.””

“A Strategyzer workshop is a dynamic event that features more than a top-down delivery of information. We’ve accomplished a shared language, that goes without saying. We’ve been able to sift through the noise. We have critical thinking, business planning, taking in different perspectives, rallying teams around ideas. Consolidating various products and being more strategic.”

“There was a very personal approach to the way that Strategyzer treated my request. And we were able to work our way to a mutually agreeable solution.”

“The fact that after the program, we were able to put together the executive review report and share it with the board of the Seafood Cluster is also proof of the results we can achieve. So I think that the structured reporting that’s part of the program provides the right innovation metrics which is extremely important for confirming the program effectiveness.”

“Working with ideas that are high risk can be really uncomfortable. I even had the COO of IBL Seafood remind the teams again, that it's okay to have ideas with risks, we now know how to deal with these and that's the whole point of the process.”

“The support provided to coaches is of utmost importance, and I can vouch for its value based on my own experience. It's not just about the software; it's the entire ecosystem, including learning resources, tools, and books, that makes a world of difference.”

“We're trying to de-risk ideas from a consumer standpoint but also make sure that what we are working on can make a profit. These experiments help to prove there is market desirability.”

“Having the process structured and laid out allows me to see it, anticipate, and react when I need to. It also allows me to help other teams that are working on new product development – I can provide guidance even when I'm not there in person.”

“In order for Boveda to continue being the market leader, we made the strategic decision for me to step out of R&D and into the Head of Innovation role. But knowing there's so many different ways to de-risk and explore ideas, the pain was developing a process and we needed to design the right one for our company size.”

“It was a tremendous amount of work and we are extremely thankful to the whole team at Strategyzer who supported us all this time. We learned so much: three years ago we didn't really know how to start, and now I think we have built a robust program that generations after us can continue to run.”