Second Nature

“"When we can show that there is true value to these things and we have residents that are opting in for additional services, owners can be assured that this is a package that actually does benefit our residents," said Goodman. “It also makes them long-term residents, which directly helps our owners.””

““Getting the lease converted over to AppFolio Lease Templates instead of DocuSign has been huge,” said Goodman. “It's a timesaver for our leasing team. We want them focused on leasing properties as quickly as possible.”

““It puts me at ease knowing we’re upgrading our service and that we have answers to everything,” Kristina said.”

““They’ve allowed me to take a breath and provide even better service than before,” Kristina said. “Hands down, it’s made a world of difference.””

“The RBP tips the scale in our favor,” Alice said. “Whether it’s a new lease or renewal time, it acts as a real differentiator. Residents see the benefits and realize we’re clearly a step above other properties.”

“I didn’t realize how much impact credit reporting and rent rewards would have on people,” Alice said. “Just by paying rent on time, they can increase their credit scores, earn gift cards, and win prizes. Having that as a resident benefit really helped during renewal, plus it encourages on-time payments. It’s a win-win”

““Whoever isn’t using the RBP is definitely missing out. It’s only beneficial, and it’s going to help you grow your company.””

““The RBP shows we’re proactive, we care about residents, and we take care of their property.””

““My job is to put our properties’ best foot forward,” Charlie explained. “We needed more reasons for residents to rent with us and owners to choose us.””

““We’re not doing anything additional than what we were before,” Daniel said. “It’s just a better experience now.””

““Once they understand the program, the response is overwhelmingly positive,” Daniel said. “A lot of it just comes down to education.””

“Knowledge is power. We know the policy. We know what we can file and what we can, or can’t, get back.”

“We had to hunt down policy details, track down insurance carriers, and try to move the claim forward.”

“It was a nightmare. Every policy had its own coverage rules, claim process, and fine print. Some residents had insurance. Some didn’t.”

““It was a no brainer to switch over and have you guys handle it all.””

““It really becomes overwhelming for your staff. It was way too much work and we didn’t have a good way to track what was happening.””

“They make it so incredibly easy for you to roll it out to your portfolio.”

“We’ve been able to attract high-quality residents, high-quality owners, and really build our portfolio with the type of properties, renters, and owners we want.”

“You get the same questions over and over again…about air filters and renters insurance. We wanted a good answer to provide to those potential owners out there that we had a solution in place.”

“It solved so many problems. The reason why we're willing to jump into new stuff with Second Nature is because we know they have the level of support that they do. I know their character. And that's the one-hundred percent truth. Now, we’ve sent out 200 leases and counting, and it’s working great. All of our residents are getting a better experience.”

“If this fee doesn't apply to you, the line isn't there. It gets rid of all the zero dollar charges and it's just what you actually cared about. For some houses, it’s only five of the possible ten line items. So that's definitely another big piece that made things cleaner,”

“All the charges are now created and set up automatically,”

“I will never execute a lease until we’ve received the deposit. Resident Onboarding puts the deposit payment in the right point at the right time... It saved a day or two of waiting for those funds and cut down on internal emails between the leasing and accounting teams.”

“It combined three steps that almost took like three days into one,”

“I never really wanted to sign up for pest control until I had the ability to do it adaptively. I didn't want to put that on my team to have to manually ask them every single time which one they want. Now I don’t have to.”