Phiture

“The automation and intelligence of the system exceeded our expectations, establishing a new benchmark for efficiency in App Store Optimization.”

““Their fine-tuned AI model is producing results so close to our art style that we’re asking ourselves where else we can leverage this in Avakin Life’s marketing strategy.””

““Phiture’s PressPlay has been instrumental in scaling our experimentation efforts and deepening our understanding of how to effectively communicate our brand to players. We are seeing successes where we didn’t expect to and have been able to apply the learnings across other areas in our marketing while staying true to our brand identity.””

“BLayer has been instrumental in helping us onboard users successfully, promote specific features inside the app, distribute content in various formats such as Video IAMs, as well as run multi-step IAMs and surveys to gather user feedback and provide more personalized messages based on their input.”

“Phiture managed to increase our organic visibility in our key markets and supported the ASO launch for new locales such as Turkey and the MENA region. They significantly helped us develop and increase our ASO expertise by sharing best practices and insightful analysis on our app performances.”

“Phiture helped the onX team to maximize the effectiveness of key channels including Push, Email and In-App Messaging. They helped us build out an effective multi-channel strategy and worked with us to build a strong process around data-driven CRM within our organization.”

“Phiture’s Catchbase tool allowed us to go beyond simple bidding automations and unlock another level of growth on Apple Search Ads. Once implemented, this was a huge efficiency driver for our team. Not only were we able to scale our results on Apple Search Ads to levels we had not seen before, but this technology also saved us time through automating manual optimization and budgeting work.”

““I decided to work with Phiture because of their leader position in the industry. They are very well known and specialize in Apple Search Ads. I also decided to work with them because they work with Third-Party tools that focus on purchase. My expectations have been met so far, and I am happy with the results.””

““In Phiture we found a partner who could guide us with their expertise to quick wins. They massively helped to decrease our cost per install while their strategic thinking also drove engagement with users on our platform: a double-edged success.””

“We really appreciate the incredibly valuable input Phiture gave us for our project- especially as our goals were a little out of the ordinary! They went above and beyond to make sure the social campaigns worked for us and were very grateful for their expertise. Thanks again!”

““Phiture has been an insanely valuable partner over our high growth period during the last 6-9 months. Salah, Maria, Diogo, and Mila were all extremely knowledgeable and came in immediately (and every week) with recommendations and action items to continue lowering our CACs and overall helping us to scale our channels and markets. Our scale and success on a number of channels wouldn’t be possible without Phiture.””

“In a world in which we are bombarded with notifications and emails every day, Headspace and Phiture combined forces to overcome the challenge of re-opting in unsubscribed Headspace users. Phiture quickly understood the assignment and supported every step of the process, from ideation to execution, to gathering insightful data, optimizations, and implementing tests that considered localized nuances. Working together, we have been able to run experiments that ultimately increased our contactable user base.”

“Working with Phiture has significantly elevated our CRM strategy. Their expertise in leveraging Braze’s automation and personalization features helped us exceed the targets . CRM has become a crucial channel for our business, now contributing 20% of our overall revenue, thanks to Phiture’s strategic approach to customer engagement and retention.””

““Phiture’s strategic guidance, tactical expertise, and custom tools have quantum-leaped my team’s ability to delight our members with best-in-class lifecycle marketing campaigns (across email, push, and, most of all, dynamic in-app modals).””

“Phiture’s Catchbase solution has been a game-changer for our Apple Search Ads efforts. Their unique technology and account team gave us what we needed to scale our campaigns effectively, saving us time and money.”

“Phiture came on board and immediately established a strong connection with our brand identity and understood our growth challenges. They worked together seamlessly with our design team and developed impressive visual tests, launched interesting ASA discovery campaigns, and helped us understand how the subtle nuances of localization can have a big impact on our target markets. The initial audit, as well as the experiment backlog, has allowed me to move forward and develop long-term ASO strategies internally.”

““We’re on a global growth journey, and digital acquisition is at the core of our marketing mix. In order to achieve even better results, it’s essential to accelerate content production. In Phiture we found a partner who recognized our needs and could lead the way. The results during the past six months have been amazing and the success story continues.””

““Phiture’s expertise in building custom in-apps helped us accelerate our retention program. Their hypothesis-driven approach to testing and iterating made them a pleasure to work with.””

““This was a great first project that helped us figure out and concretize our now ongoing relationship with Phiture. It was also a great success case to show the company at large the influence of CRM in moving important metrics.””

““B.Layer allows us to build on-brand in-app messages in record time, with all their intricacies. They appear completely native to the UX of the app, and B.Layer’s simple drag-and-drop editor makes it easy for our team to involve other stakeholders, such as designers and product managers, in the process.””

““Phiture helped us get more out of our ASA spend — smarter bidding, stronger results, and less wasted budget.””

“Phiture played a crucial role in transforming our Google Ads strategy—eliminating cannibalization by excluding branded terms and unlocking new growth through a sharp focus on incremental revenue. Their expert guidance during our Firebase migration empowered us to steer campaigns with precision, hit our ROAS targets, and scale our spend with confidence and impact.”

“Through their expertise in behavioral science, Phiture helped us both onboard and retain first-time creators in our platform, an essential goal for SoundCloud’s success. The creator onboarding series had the exact result we were hoping for, showing the usual knowledge and expertise we’ve come to expect from them.”

“Partnering with Phiture and implementing Catchbase has unlocked a new level of efficiency for our Apple Ads campaigns. We’re now scaling faster, at a lower cost, and with full confidence that our budgets are being optimized in real time.”

“If I had to highlight two aspects, it would be the integral management of the creative process, as well as the quality and granularity of the reporting (going from the operational to the most granular possible).”