Moloco

““Moloco helped us use our first-party data to acquire the new active users we needed. They've allowed us to reach new audiences by opening in-app inventory that wouldn't have been possible otherwise.””

““Moloco's machine learning and industry expertise were critical in building our leading retail media business. By delivering powerful results for our platform, advertisers, and users, They helped position advertising as a core part of Olive Young’s strategy.””

““One of the reasons why we ended up partnering with Moloco was that we needed to bring all of the intelligence that we have from our first-party data into play so we can create a curated magical experience for our members online.””

““This is where Moloco really made a difference. Using Dual ROAS Campaigns, ReelShort could optimize for the combined value of both in-app purchases and advertising revenue, rather than focusing only on paying users.””

““Wayfair needed an ad technology partner that could deliver real-time personalization across our catalog of millions of products while maximizing Return on Ad Spend for our suppliers. Moloco's ML-based platform met that bar, driving a 30% increase in Display Ad Click-Through-Rate during initial POC testing and scaling effectively across thousands of supplier campaigns on our infrastructure.””

““For our first foray into performance CTV, the test did exactly what we designed it to do: separate reach from results. The speed of conversion mattered to us as much as the scale. When most of our purchases come within a day of the impression, CTV stops looking like a brand channel with fuzzy attribution and starts looking like what we needed it to be: a performance channel that converts.””

““Our vision at Bravestars has always been to prove that a Vietnamese company can build world-class games for global audiences. With Moloco’s AI-powered UA and SDK synergy, we were able to reach high-value users more efficiently, scale faster globally, and drive stronger revenue growth. We’re excited to continue partnering with Moloco as we bring more games to players around the world.””

““Moloco’s AI goes beyond surface-level metrics to identify the players who drive real business impact. Combined with a team that’s deeply invested in our objectives and outcomes, our partnership with Moloco continues to get smarter and more effective over time.””

““Starting with our global launch and continuing today, Moloco has been a strong partner with an excellent ability to consistently find high-quality, highly-engaged players.””

“As brands prioritize measurable performance and scalable growth, partners like Moloco play an important role in reaching high-value audiences in harder-to-access environments like mobile apps. We're proud to be an official launch partner of their certification program. With Moloco integrated into PMG's Alli platform, we're bringing their machine learning and access to the independent app ecosystem directly into our cross-channel planning and optimization workflow to drive stronger performance for our brands.”

“If finance marketers aren't evolving their strategies to meet users in new environments, they're not just missing reach; they're missing relevance. This is why it is so important for us to have our ad strategies reflect where users actually spend their time.”