Make

“There are lots of off-the-shelf solutions which can certainly do a job. The reason we didn't want to go with them is because we like to tailor and tweak what we build to suit our needs. The only way we can do that is by being in control of our own destiny and building our own solutions.”

“Make was absolutely the glue of this use case. It's performing vital processes in the call that takes place… This gives us so much power in the conversation right from the off. It really transformed the journey, really reduced the call duration, because you cut out so much time you'd otherwise spend on understanding who's calling and what about.”

““Lightpost is now my full-time focus. Thanks to the 1,800 apps that Make is already connected to, the potential features of Lightpost are virtually unlimited. You simply don’t get that with most hard-coded software.””

““It means business owners can spend more time on other parts of their business.””

““Publishing directly to any API is something bigger companies that offer posting can’t do, but because I’ve built the entire backend of the business in Make, I can scale and provide virtually any service I need to clients.”

““We’re in a new age of building things. I’ve been able to grow an entire business and scale it – all due to the versatility of Make.”

““I’m not a software engineer. I don’t know how to write code. I saw a big problem my clients faced, and I wanted the exact solution that I saw possible. Thanks to Make, my lack of coding knowledge didn’t stop me.”

““Make has given me the ability to build the software of my clients’ dreams,” says James.”

“We can analyze our data more accurately and reliably, and that really impacts our growth,”

“By automating these reports with Make, we have more time to spend on the things that actually matter.”

“As a result of that automation, our sales team is definitely better enabled,”

“This is just something that is not really possible just with HubSpot, so it's great to connect HubSpot and Airtable through Make that way.”

“Whether creating a table in a spreadsheet, adding a contact in a CRM, automatically publishing posts on your social media, or creating a bot for your instant messaging, Make manages to make everything simple, thanks to an intuitive system full of integrations,”

“If I didn’t have Make Grid, I’d need to build something like it myself. That’s how essential it’s become. And Custom Functions? They make automation smarter, faster, and cleaner.”

“With Make Grid, it’s easier to manage people. I can instantly see what they’re working on, when something’s ready for review, and filter everything with custom properties. If I didn’t have Make Grid to follow what’s done, where, and why it’s failing, and if I didn’t see dependencies between scenarios, I simply couldn’t pursue my journey of scaling Make company-wide.”

“Custom Functions are just top-notch. We’ve used them since day one. They help us simplify scenarios, especially when working with collections. With just a bit of code, we save tons of operations by replacing 5 to 10 modules for a single one. It makes our automations far more efficient and takes as little as 15 minutes. No extra help needed.”

“I can’t imagine using Make without Make Grid anymore. It’s the missing piece. Without it, we’d need to build a workaround or adopt external tools to monitor our scenarios. Make Grid has become essential to how we work. Losing it would be a huge setback. It massively augments our capacity to search and oversee the platform.”

“I’m a visual thinker, and Make Grid just clicks with me. I can instantly spot the right scenario by recognizing its structure. Like a map. The search, visibility, and navigation are seamless. Make Grid simply works.”

“Make has become essential to how we operate, but Make Grid and Custom Functions take it to the next level. With Make Grid, I can spot and fix issues in minutes that would’ve been a nightmare before. And with Custom Functions, we simplify complex logic and save tons of operations with a few lines of code. Together, they make Make truly powerful.”

““In 2025, our technical goal is to showcase to customers the power of Make combined with AI. We believe this focus will help us double our numbers, expand our team, and solidify our position as a top partner for AI-driven automation solutions.””

““For the first time, they saw their AI assistant truly connect business data with customer answers. The almost 3× growth in resolution rate blew them away.””

““We tested eleven different ranking strategies in just two to three weeks—something that would have taken six months with traditional coding.””

““ AI agents will define 2025 , and there's no future without integrating AI with business data. Make is in the perfect spot to serve that need. We have a long-term partnership, and there’s really no one better.””

““When I discovered Make, I spent one night integrating my e-commerce platform, PrestaShop , into my CRM. That night, I realized I had just found my new business partner. I felt like I had discovered the world—I was blown away by how smoothly information flowed between systems.””

““Make lets us scale our business without scaling our workforce. It brings us flexibility, agility, and the ability to innovate at speed. With Make, we’ve moved from siloed systems to a truly data-driven approach.””