Infinity

“Infinity Tracking provides us with valuable data about the phone calls that our website generates. This gives us a clearer picture of what marketing channels and landing pages are generating sales, allowing us to focus our marketing efforts. The setup process was far smoother than anticipated and the on-going support provided has been superb. Infinity Tracking really goes that extra mile with their service and the support we have had from all the team at Infinity is excellent.”

“Companies need to understand why the phone is ringing, and Infinity gives us that answer. We quickly rolled Infinity out across some of our biggest territories once it became clear the solution we needed would scale. Onboarding was straightforward, and our customer success manager has been crucial in keeping us at the cutting edge of their technology. Infinity has been a great asset in terms of solving our initial PPC issues, and the secondary solutions for optimising our contact centres have been a huge bonus.”

“We see Infinity as a strategic business partner, not just a SaaS provider. They’re always bringing new ideas to the table, sharing best practice, and offering us a dedicated, proactive team who understand both our business and the wider healthcare industry.”

“The business as a whole wanted to go through a digital transformation, and Infinity was crucial in collecting and organising vital data to empower that process. Using Smart Match, we’ve been able to show the value that our marketing work has been delivering in places where we couldn’t before, as well as seeing how we can get even better results in the future.”

“Building Cheekytrip as a memorable, distinct brand was vital for the growth of our business, and Infinity has played a big part in this mission since day one. Infinity is one of the most crucial pillars of our tech stack and their standards of service are unmatched.”

“Using Infinity call tracking to gain clarity on our data, and subsequently improve campaign strategy, has been a key focus for us. Because every campaign is segmented according to potential and existing customer actions, such as whether they showed interest or clicked through to book a consultation for one of our many skin treatments, it’s important to know which emails work best at inspiring action that leads to call conversions.”

“The whole process was dealt with really quickly and professionally and Infinity were there to support us throughout. Before we were investing heavily in digital media spend but couldn’t attribute this through to queries, applications and sales. Now we have a complete view of customer attribution and can measure our spend.”

“Infinity is our go-to solution for call tracking. We’ve found them to have the best quality of service and data on the market, while offering a competitive price. Their platform was very easy to set up and integrate into our tech stack, swiftly delivering measurable results for our clients.”

“As we expand globally, it’s vital to have someone by our side to efficiently facilitate our growth. Infinity provide much more in depth data and reporting than what we have seen in the past. With this additional data we are optimising much more effectively and using call data to produce positive commercial results. Our customer success manager, Lisa, was instrumental in identifying the best practice for us to follow and tailoring an approach that matched our needs and ambitions.”

“Infinity have provided us with a crucial level of insight into what’s driving quality phone calls, which represents about 65% of our inbound leads. I am also continuously impressed with the speed of turnaround they provide when we need to add a new location, as a rapidly growing business this level of service is vital. We are looking forward to expanding how we’re using Infinity, and have a great customer success team in place to help us execute these opportunities.”

“Call tracking is an essential service for us. Infinity gives us all the tools we need to keep our customers happy, and help deliver exceptional results to them. They were highly proactive in listening to what we needed and our retention rates shoot up when we have call tracking in place for our clients.”

“Infinity offered an easy one-stop solution that covered our client’s needs with easy access to support staff, dynamic numbers, and an ability to integrate with Salesforce. Our clients in education use Infinity to accurately attribute where inbound phone calls are coming from to give a more complete picture of cost per lead, and ultimately per student.”

“Injecting goal events from phone calls was an absolute game changer for our digital strategy, allowing us to make intelligent, data-driven decisions for paid search. Infinity's API made this a simple process, rapidly delivering real, measurable results. Blue Bay Travel used part of its investment from LDC to create a Marketing Intelligence department, and this Infinity data has allowed us to enrich our lead insights and make profitable actions with regards to our search strategy.”

“Infinity have provided valuable insight into our online call behaviour we were unable to see before, filling a gap in our understanding of how we were connecting with new customers. A big surprise was seeing how many new customers were finding us via SEO before picking up the phone, this journey was previously a black hole for us that we couldn’t analyse. The onboarding process was smooth, and we were up and running very quickly. We recently synced Infinity with our digital agency to optimise our paid campaigns based on what’s driving high value calls.”

“Infinity has been a trusted and well-respected partner for Answer4u since 2013. During that time we’ve witnessed their industry status elevated from being one of the leading call tracking technology pioneers to now being universally considered within the marketing industry as the UK’s premier call tracking technology innovators.”

“Infinity have always had a tremendously valuable and reliable product, while their client servicing has always been exemplary. They have continued this high standard throughout our work together with Royal Mail MarketReach and helped us to achieve some impressive, meaningful results. They’re the only call intelligence provider we recommend to our clients.”

“Infinity gave us great visibility on what works in our marketing campaigns. Also, their extensive knowledge is always on hand to advise on the best options, ensuring that our business interests are always met.”

“Infinity’s dialplan helped us make significant changes quickly during the Covid-19 pandemic. Our new flexibility enabled us to better respond to our customers’ needs and adapt to a rapidly changing marketplace. Going forward, these changes will enable us to work more efficiently while exceeding the standards expected by our customers.”

“Seeing the results that Infinity helped our marketing team deliver, and the trust they had in them, meant that we had enormous confidence in using them to optimise our contact centre operations. Infinity have helped us drive real commercial results while also improving the service we can offer customers, and we look forward to doing more together in future.”

“We have had a long, consistent relationship with Infinity. Their responses have always been great and they know our business well, helping us deliver some exceptional results.”

“Smart Outcomes enabled us to focus on high-intent users, improving efficiency and conversion quality. Infinity’s events have also been incredibly valuable, providing real examples of how we could drive success.”

“Infinity offers the best solution for integrated call tracking and reporting. It easily integrates with Google Analytics and AdWords, making it even more valuable, and the dashboard is amazingly flexible when it comes to management and report generation. I love how easy it is to dynamically generate phone numbers, or manually generate a static toll-free or local number on demand. Infinity brings channel teams together and allows you to share cross-channel attribution easily.”

“Infinity has made a big difference to our attribution capabilities. Integrating our Infinity data with Salesforce has made it possible to identify the sources responsible for thousands of our patients that we couldn’t before. The ease of tracking PPC and SEO performance, as well as creating fixed numbers for offline marketing is also a tremendous advantage to us. The Customer Success team is always super responsive too.”

“Having the caller data sitting side by side with other key data shows us how much customers have spent or potentially will spend on our treatments and products,” says James. “Knowing where our return on advertising spend is working best is a truly beneficial insight and has become one of our most vital metrics. It’s these things Infinity provides that enable us to optimise our marketing strategies, streamline our efficiencies and continually refine our outcomes.”

“Using Marin alongside Infinity, we’re able to bid-manage sk:n’s PPC campaigns more accurately, based on which keywords generate calls. This has increased the number of high value calls we get. And our new Google Listings, in January 2017, brought in 45% of our calls. This high degree of visibility, combined with the streamlined metrics and versatility we get through Infinity have quickly become key business drivers for us.”