Engrain

“I’ve always asked the team what they consider their number one leasing tool, and it’s always Engrain’s TouchTour for iPad for them. They love it—they feel like it’s a big iPhone. Parents love it, students love it, it’s easy to interact with and they get it.”

“I love the Engrain TouchTour! I've used it at multiple communities and it always serves its purpose very well. My favorite features are the ability to view where your potential new home is within the community on the sitemap and the option to layout your furniture on the floor plan to see where you'll place everything when you move in! It's simple and makes the touring process that much more convenient for our prospective residents.”

“We genuinely liked the in-person experience and the pricing component made sense.”

“TouchTour has made us more branded and memorable. One of the main reasons why we added it is that it made us different from our competitors. It sets us apart.”

“Based on the immediate success leasing teams experienced with TouchTour, we've developed a new policy that all tours should begin with a TouchTour presentation.”

“The process is so streamlined when you’re giving prospects only the information that they need,” she said “while also giving them all of the information that they need.”

“Griffis’ company motto is, ‘it’s about you,’ and both SightMap and TouchTour align with our company goals and support that vision.”

“The automatic pricing and real-time availability has been a huge help for the leasing team, and now they don’t have to contact multiple people or log in to multiple platforms to do their jobs.”

“The first year after adding TouchTour for iPad, we had 81% leased before opening, portfolio-wide.”

“If prospects want to lease Apartment 632, they want to see exactly where it’s at. Having the map feature to zoom in and show them exactly where they’re at relative to 1,032 units has really helped.”

“It made a pronounced year-over-year impact simply based on the level of interaction and engagement we were getting through the system.”

“We added touchscreens to three of our newer communities, and anything new from here forward will have TouchTour screens. All of our leaseups will have them.”

“We get lots of people who walk in the door at our lease-ups, and when leasing agents are busy we hope that they’ll get directed to our touchscreens and can kind of help themselves until a leasing agent is available, it’s a really nice feature to have in our lobby or clubhouse.”

“We needed a way to show prospects that things were reserving quickly and that they needed to get on board, or they might lose the opportunity to have the floor plan in the location of the building that they want.”

“It allows us to show real-time availability on the screen and to push guest card information back to our CRM so it doesn’t have to be entered multiple times.”

“Based on Griffis' data, customers spend 20.7% more time engaging with the SightMap when they are searching for a new apartment.”

“It’s a huge time saver and gives us much more insight into marketing apartments. We never have to wonder or second guess our pricing decisions and when to push concessions if we need to.”

“It really is a novel and invaluable tool for us. Many Extra Space properties have thousands of units. We can now let customers know where their unit is located and give them a better idea of whether or not their truck can get down a particular aisle, or if they need to take an elevator or go up a flight of stairs and around three corners with a couch.”

“SightMap was really concise and efficient compared to some of the other interactive maps we looked at that seemed clunky and already outdated. The interactive property map provided easily digestible information that gave our leasing team pricing insight and our prospects a better understanding of exactly what they’re getting.”

“For our websites, we wanted that real-time availability for prospects. SightMap definitely has the real-time availability, and the fact that it integrates with our software is huge.””

“People want specific things and SightMap really streamlines that process by narrowing their apartment search through embedded SightMap filters based on what they’re interested in and what’s important to them.”

“When a prospect finishes a tour, we refer them back to our website so that they can finish the process online if they didn’t leave a deposit. They can still see what’s available, what’s been taken, and go apply.”

“Data can be difficult to read or understand. But showing rather than telling actually says a million words. SightMap really fills that gap.””

“People want specific things and SightMap really streamlines that process by narrowing their apartment search through embedded SightMap filters based on what they're interested in and what's important to them. People are inherently visual. Instead of telling a prospect that an apartment faces the pool, actualy showing them the exact location and view on a map is a far better customer experience. It allows customers to really dial in to what they want.”

“That was my first interaction with Engrain and I was blown away with the technology. It made a lot of sense to integrate interactive mapping technology with the 55-inch touch screens we use during the touring experience, and even for hosting on our websites. SightMap really helps prospects visualize what their experience would be like upon move-in and paints a more complete picture.”