cruva

“It's given us that control back, which we definitely needed. That's also resulted in the momentum we were looking for.”

“Every month since we've joined Cruva has been trending in the right direction. What we're doing and what Cruva offers is working. We're not where we want to be yet, but we've seen positive results month over month so far.”

“You can get as granular as you want to be. We use that data to evaluate creators, understand what's working, and feed those insights back into our briefs.”

“Having a singular platform for most of the tools that we use as far as our affiliate program is concerned is awesome. The cost savings are awesome as well. We were surprised by how many features we didn't even realize we needed before we switched.”

“Upper management was missing reporting. We were allocating budget, but we weren't able to give them the analytics needed to understand how efficient the program actually was.”

“The workflow was so broken up amongst all the different tools and softwares... it felt unorganized, inefficient, and difficult to manage.”

““ Cruva made scaling our affiliate strategy to new heights easy and possible. Without Cruva, our affiliate program wouldn’t have reached the scale it has today. The ability to find creators, manage campaigns, and build relationships at scale has been a game changer for our business. ””

““The creator briefs and ability to do all of this at scale was the game changer. We saved lots of hours and headaches.””

““Calls weren’t just a tutorial; they were strategy calls as well; even more so after initial setup.””

““The campaigns really added to our ability to establish rapport with our creators and further create a community feel between the creators working with us and us.””

““Early wins came from the ability to find thousands of creators that would do well with our brand and product. From there, we were guided on creating high conversion messages to send in mass.””

““It just really wasn’t possible without a lot of manual labor to scale our affiliate without Cruva.””

““I spent hours trying to find ‘garden’ and ‘plant’ creators, only to find top-performing creators that were AI. It was exhausting and wasted our time from optimizing our TikTok page and account only to see zero affiliate results due to no one ticking all the boxes we needed.””

““We would have to find creators on the platform and do cold outreach. This worked on a small scale, but it became apparent early that this was not a sustainable way to scale our affiliate efforts and retain affiliate creators.””

“Cruva has helped me build an affiliate operation that normally would have required a team. It's turned creator outreach from a daily headache into one of the easiest parts of growing our TikTok Shop. Without Cruva, scaling Half Time Club at the speed we have simply wouldn't have been possible.”

“I went from spending two to three hours every day on affiliate outreach to about an hour a week. That's around 20 hours every week that I can now spend growing the business.”

“We thought our affiliates would mostly be men who liked football. But we discovered a lot of purchases came from women buying gifts for their partners. That completely changed how we thought about finding creators and marketing the product.”

“It didn't feel like I was just another customer. It felt like they genuinely wanted to help grow the business.”

“I was there doing it. But my time could have been spent elsewhere growing the business.”

“Everything was manual. I was searching for creators, sending DMs, replying to messages, and keeping track of everything myself. It could easily have been a full-time job.”